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Category Archives for "Communications"

Chiropractor Business Coaching – What Good Does It Bring?

By Dr. Russ Rosen | Communications , Patient Strategies

One of the things that I really enjoy about our profession is the reality that there are so many interesting and innovative ways to help our communities.

There is no “right way” to adjust someone.

There is no “right way” to run a practice.

There is no “right way” to change the lives of our patients.

Instead, we have amassed this community of passionate professionals who do whatever it takes to become the change that their neighbors need.

There is, however, one thing in common that virtually ALL highly successful doctors use in their toolbox: a personal coach.

Hear me out on this.

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My Physio Does the Same Thing as YOU!

By Dr. Russ Rosen | Communications , Patient issues

Has a patient ever told you that your technique is the “same thing” as another type of doctor they see (like a physio)?

This happened to one of my wellness practice coaching clients recently. It was followed up by a challenge.

“Why should I keep seeing you if my insurance covers this other doctor doing the same thing AND including a massage?”

I asked this doctor about their response, which was both something I hear all the time and not very good.

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How to Deal with Patients Who Tell You They Don’t Have the Money BEFORE the ROF

By Dr. Russ Rosen | Communications , Cornerstone , Patient Care , Patient Strategies

In the past week, I have had a similar conversation with 3 of my chiropractic coaching clients so I thought I would write about it.

Part of our responsibility as practitioners is to be able to communicate clearly with our patients.

Today’s digital world can be dangerous for personal health because there is so much misinformation everywhere.

As a result of this misinformation, many patients come to us with expectations for the treatment’s length and cost. We talk a lot about chiropractor communication strategies and how to utilize them so that patients truly “get” what we do and want what we offer.
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An Interview With Dr. Phil Ricchiazzi

By Dr. Russ Rosen | Communications , Patient Strategies

One of my strong suits as a chiropractor and coach is the ability to connect my linear left brain with my intuition or right brain and have miracles. Whether it is what I adjust, when I adjust, what not to adjust, what to say, or what not to say, I’ve been gifted with the ability to just “know” when it’s right.

Since 2000, I have helped many doctors strengthen their intuition and integrate both right and left brains so they move from “just a regular chiropractor” to “Kahuna status.”Continue reading

Experience what it is like to speak from your heart and BE YOURSELF!

By Dr. Russ Rosen | Communications , Patient Strategies

Aloha Gang,

You will notice I start all of my emails and posts with “Aloha”
Here in Hawaii that actually means something very dear to us!

If you would like to experience the true “Aloha Spirit”…
If you would like to see how a person can truly speak from his heart and touch others…
If you want to see how a person can just be himself with pretenses…
If you would like to learn what it is like to BE YOURSELF vs. a Carbon Copy of what others think success looks like PLEASE WATCH THIS VIDEO!
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Do you Struggle getting patients to your WORKSHOPS?

By Dr. Russ Rosen | Communications , Patient Care

Has this ever happened to you?

At the start of the day, you have 10 people scheduled into your workshop. You’re pumped about the opportunity to share the chiropractic message and are looking forward to providing boat loads of value. But…as the day goes on you can hear your CA on the phone taking call after call as your patients continue to come up with excuses about why they can’t make it to your workshop tonight. By the time the workshop comes around your delivering your talk to 2 people….arghhhh!

If this sounds familiar then know that you’re not alone. This scenario plays out in this form or very similar ones in chiropractic offices around the globe!

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