Category Archives for "Crisis Communication"

The Conversations that are Keeping Health Care Practices Packed during this COVID-19 Pandemic

By Dr. Russ Rosen | Communications , Crisis Communication , Patient Care , Patient Strategies

In this very detailed and long video 27-minute video, I covered specific things I am seeing work with my personal coaching clients at the time of this recording April 23rd, 2020 during the COVID-19 Pandemic.

If you are having challenges right now, PLEASE take 27 minutes out of your life. I am confident you will be glad that you did!

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What should I do with downtime right now?

By Dr. Russ Rosen | Crisis Communication , Patient Care

It’s a legitimate question, you know. Not having a plan in place amidst such uncertainty is a recipe for disaster.

The fact of the matter remains that there will be those of us in the community who sideline ourselves and let the pandemic be the reason we never recover professionally and there will be those of us who step up, find ways to get even more done right now, and come out of this in a much better place.

Let’s talk about why and how you should be thinking about where to spend your time at the moment.

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Short Videos: How to Stay In Front of Your Patients Right Now

By Dr. Russ Rosen | Communications , Crisis Communication , Patient Strategies

Regardless if you are going into your office right now or not, it is really important to have a plan in place to ensure that you can still be in front of your patients and even your entire community if the rules prevent you from seeing them in person.

I want to talk you through how to start doing short 1-5 minute health tip videos that people will actually want to watch, listen to, and follow along with.

In this video, I will share the 5 step structure to your videos that I would recommend. I also have some examples of other doctors’ videos for you to check out.

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Deep Dive: Should I See Patients Right Now?

By Dr. Russ Rosen | Crisis Communication , Patient Care

So many doctors are torn as to whether they should be in the office helping patients right now or not.

In this deep dive, I will take you through the exact series of questions I ask my doctors to help them find their truth.

I will show you the 7 questions you must ask yourself and take you through 2 examples of doctors that found their truth and peace.

This is a great time to sharpen your skills and look for inspiration. Take a few minutes to view this video and contribute to the conversation!

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