From the moment you have the opportunity to make your first impression, you can begin forming a strong bond with each new patient. Doctors who are consistently knocking it out of the park start with the kind of first impression that instantly and effortlessly stands them apart from the competition - and I show you EXACTLY how to do that.
What if I told you that the doctor's consultation is ABSOLUTELY the point when most potential patients make up their mind to never come back? It's the truth. This time with your patients one-on-one is pivotal, yet so many doctors get it wrong. I want to show you my simple method for connecting the dots and turning this time into a priceless opportunity to win patients for life.
Regardless of your technique or specialization, there are some incredibly important things that need to happen during your doctor's exam. I help you get incredibly clear on what those things are and then model those behaviors so that you can get started and improving with your very next exam. Get to the root of what's important and then build your case upon it.
Once someone becomes a patient, your job isn't quite over! We are all too aware of the tremendous number of options that patients have for care in just about every city and town in the world. You can't count on them coming to see you for care for the rest of their life unless you build a relationship and continue to strengthen it. I'll show you easy activities and conversations that will make your daily interactions so much better. You'll have a happy, positive office full of pleased patients ready to bring you their friends and family, too!
What happens when someone can't afford care for a while? What about when they're feeling "better"? These are only two of the many difficult questions that you deal with. When you don't know how to address them effectively, you lose patients. While it can be easy to blame the individuals, there are some great things you can do to make sure that, when these questions come up, you're ready for them and in a better position to continue the relationship with your patient. Get to what matters and you'll find that difficult questions are no longer that tough!
When it comes to communicating in an Optimal Health and Wellness model, Russ Rosen possesses spectacular battle-tested skills and strategies.
"[With] the 'patient scare' model of Chiropractic, I was a master at signing patients up for long periods of care so their spines wouldn’t degenerate any further...that fear, in the long run, is not a healthy motivating factor. I’m now learning to inspire my patients to have long-term care because of the health and wellness benefits that it offers them."
"Our PVA for collections has doubled and all of our patients are on the same fee schedule. The time we were spending on new patient exams, reports, and re-exams has literally cut in half due to the streamlined communication skills we have attained."