System to Sustain Practice Growth

By Dr. Russ Rosen | Cornerstone , Patient issues , Patient Strategies

Chiropractic Practice Building (good chat)

By Dr. Russ Rosen | Patient Care , Patient Strategies

One of my all time heroes, amazing communicators and Legends in our industry, Bill Esteb, and I had a very fun and interesting conversation that ended up being a really great blog. Do you ever have a really good chat with someone and think afterwards “Boy, I wish I had written that down!”? Well, I had that thought, but was fortunate that we DID write it all down!
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An Interview With Dr. Phil Ricchiazzi

By Dr. Russ Rosen | Communications , Patient Strategies

One of my strong suits as a chiropractor and coach is the ability to connect my linear left brain with my intuition or right brain and have miracles. Whether it is what I adjust, when I adjust, what not to adjust, what to say, or what not to say, I’ve been gifted with the ability to just “know” when it’s right.

Since 2000, I have helped many doctors strengthen their intuition and integrate both right and left brains so they move from “just a regular chiropractor” to “Kahuna status.”Continue reading

Experience what it is like to speak from your heart and BE YOURSELF!

By Dr. Russ Rosen | Communications , Patient Strategies

Aloha Gang,

You will notice I start all of my emails and posts with “Aloha”
Here in Hawaii that actually means something very dear to us!

If you would like to experience the true “Aloha Spirit”…
If you would like to see how a person can truly speak from his heart and touch others…
If you want to see how a person can just be himself with pretenses…
If you would like to learn what it is like to BE YOURSELF vs. a Carbon Copy of what others think success looks like PLEASE WATCH THIS VIDEO!
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Do you Struggle getting patients to your WORKSHOPS?

By Dr. Russ Rosen | Communications , Patient Care

Has this ever happened to you?

At the start of the day, you have 10 people scheduled into your workshop. You’re pumped about the opportunity to share the chiropractic message and are looking forward to providing boat loads of value. But…as the day goes on you can hear your CA on the phone taking call after call as your patients continue to come up with excuses about why they can’t make it to your workshop tonight. By the time the workshop comes around your delivering your talk to 2 people….arghhhh!

If this sounds familiar then know that you’re not alone. This scenario plays out in this form or very similar ones in chiropractic offices around the globe!

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What to do when a patient says, “I can’t afford your care.”

By Dr. Russ Rosen | Patient Care , Patient issues

If you’ve been discovering how to run a profitable chiropractic business for more than 5 minutes, then a patient has told you that they need to stop or reduce care because they could no longer afford it!

This exact situation tends to impact us as chiropractors on so many levels. For many of us, it’s like an arrow to the heart and brings up all sorts of issues around value and self worth.

I want to share with you the two big mistakes chiropractors make when confronting this situation and share my top strategies for getting to the real reason your patient wants to stop care.

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How to FINALLY feel GOOD about DECREASING adjustment times

By Dr. Russ Rosen | Cornerstone , Patient issues , Patient Strategies

Have you ever wanted to see more people in less time but you were afraid your patients would leave?

Perhaps you’ve thought, “If I did spend less time per patient, they will think all I care about is the money!”

Or maybe you’ve asked yourself how it is that other doctors are able to see more people per hour and not only get great results but also have patients who happily stay, pay, and refer?

Seeing more patients in less time can be such a conundrum! We want to serve more people but we also want to make sure that were getting the best results we can.

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How to set MEANINGFUL Quarterly Objectives AND Follow Through

By Dr. Russ Rosen | Patient issues , Patient Strategies

I just had a great a great conversation with a client of mine who said,

“Russ, I see the value of quarterly objectives, really I do! I don’t want a rudderless ship! I have tried setting objectives in the past but felt pretty clueless and the truth is after we set them up we never looked at them again. I am really confused as to how to go about setting up reasonable objectives and then following through with them, can you help me?”

Below is the long and short of our discussion that I hope you will find valuable.

Get the Team to Grow the Practice

When setting quarterly objectives first you must make sure your team is on board. If you are in our program please take your entire team through “Get the Team to Grow the Practice”.Continue reading

Stroke Ammunition

By Dr. Russ Rosen | Communications , Patient issues

I was going back and forth with Dr. Christopher Kent about info I could send to my docs about this whole stroke issue.

If you have not heard, it has blown up in California; I am sure there will be a ripple effect.

As far as I am concerned there is no one on the planet who knows more about this and who I trust more than Dr. Kent. Below is an email that he put together and we wanted to forward it to you.Continue reading

Can I still ask questions and be the authority? (Chiropractic Business Support)

By Dr. Russ Rosen | Communications , Patient issues , Patient Strategies

Do I lose my AUTHORITY when I ask SOCRATIC questions?

I had a doctor ask me the other day, “Russ, how can I be Socratic and ask questions and STILL be the AUTHORITY?”

I think we’ve all heard this before: “You need to be the authority with your patients and you need to TELL them what to do.”

Yet many of us have found that by just “telling our patients” we don’t get the results that we would hope for. And of course why would we? The fact is most people do NOT like to be told what to do.Continue reading